Manage your campaign team with a firm but light hand. The lower your expectations, the better off you’ll be. QuotesBy Jeff WardJuly 29, 2019Leave a comment
Done right, knocking on correctly targeted voter doors is the only thing that wins elections. QuotesBy Jeff WardJuly 29, 2019Leave a comment
Statistics never exist in a vacuum. Always consider the political forces that drive your district and how those forces affect voter data. Those kinds of insights win elections. QuotesBy Jeff WardJuly 29, 2019Leave a comment
Control your social media message as best you can by blocking trolls, avoiding online debates and keeping your supporters reasonable. QuotesBy Jeff WardJuly 29, 2019Leave a comment
Be creative about getting your message out. The candidate who does something different – but not crazy – tends to get noticed. QuotesBy Jeff WardJuly 29, 2019Leave a comment
Keeping your volunteers focused, engaged and on task is a difficult proposition – especially if they’re family members. QuotesBy Jeff WardJuly 29, 2019Leave a comment
You can offset a lack of money with time, but you better be ready, willing and able to outwork your opponent at every turn. QuotesBy Jeff WardJuly 29, 2019Leave a comment
You need your M.O.M. to win an election! M.O.M. stands for Message/Organization and Money (or time). QuotesBy Jeff WardJuly 29, 2019Leave a comment
The first commandment of campaigning is, in a balanced district with candidates of equal merit, the one who generates the most “impressions” wins. QuotesBy Jeff WardJuly 29, 2019Leave a comment