Campaigning 101: Campaigning ain’t what it used to be! – part two

You learn the hard way. That’s the thing with social media. Nobody knows what they’re doing. – Cameron Dallas When we last left off we were discussing the latest political campaign faux pas, specifically how those once prized political endorsements have become ineffective at best and counterproductive at worst. Even newspaper endorsements don’t matter anymore,…

Campaign Lesson #7 – Why provide your opponent with free advertising?

Among the array of always fascinating candidate endeavors, the one that still baffles me the most is an inexplicable capacity to “gift” opponents with all manner of free “advertising.” When you consider that, on a level electoral pitch, the contestant who secures the most “impressions” almost always wins, mentioning the opposition’s name may well be…